About Us

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Dana Elmquist is a founder turned consultant with a deep focus on media, where he has helped legacy brands and emerging platforms thrive through innovative monetization and growth strategies. His tenure leading monetization at WNYC Studios, PRX, and PRX Productions positioned him at the center of the podcast industry’s transformation — structuring sales strategies, forging brand partnerships, and driving sustainable revenue models across some of the most influential public-media institutions in the country.

He has also partnered with Libsyn, one of the largest independent podcast platforms, to revitalize brand positioning, expand creator networks, and unlock multi-platform revenue streams. Earlier in his career, Dana co-founded Fieldcast with GMR Marketing founder Gary Reynolds, pioneering new ways for brands to engage audiences through live and digital storytelling.

Today, Dana draws on this unique combination of entrepreneurial instinct and operational leadership to help media organizations build durable monetization strategies, navigate industry shifts, and unlock new growth opportunities at the intersection of creativity and commerce.