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Commercial case study:

Monthly Sales Force “Weather Report”

Business challenge:

Senior sales leadership inherited an under performing team and needed to create a sense of urgency and improve morale with “more than a TC, but less than a NSM”.  The team decided to use a monthly, interactive and engaging virtual “Weather Report” that included team updates and feedback from the field.

Results:

Leadership reported an increase in productivity, and team satisfaction after several sessions, so they continued for 18 months.

Meeting Design

  • No travel
  • Language review and compliance update training
  • Greenscreen with visual enhancements
  • Field feedback and engagement tactices

Delivery

  • 2 weeks advance planning per session
  • Rehearsal
  • Light-weight green screen studio
  • Pre and post meeting communication and surveys
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